Established in 1834, the town of Marcala is a part of the La Paz department and located in the central-western region of Honduras, covering areas of Comayagua, La Paz, and Intibucá. It boasts a mountainous landscape. The growth of Marcala's economy and its place in modern history started with a single sip of coffee. When it comes to Marcala, we're talking about top-quality, high-altitude coffee with a rich heritage tied to this beloved crop.
Preserving Coffee Farming as a Part of Marcala's Legacy
In 1898, the National Congress issued a mandate requiring all municipalities to report to the government which crops were indigenous to the region and had potential for export, to be designated as cultural heritage. The Marcala municipality joined the movement, ending the 19th century, and supported the liberal government's agricultural reforms by demonstrating at least 20 years of steady and substantial coffee production, making it clear that advancing this crop with technology was crucial.
Coffee's Impact in Marcala During the 20th Century
In the 20th century, the coffee industry in Marcala continued to flourish with a significant number of plantations and families working in the field. A well-defined social hierarchy was evident with those involved in coffee cultivation and sales leading the way.
Marcala coffee gained a reputation for being among the best in the country during the first decade of the 20th century, as noted in studies by Salvador Mendieta. These studies highlighted Marcala as one of the major producers of high-quality coffee.
The region maintained trade with El Salvador, importing important practices for the coffee industry, such as the use of shade trees and fertilizers to improve soil quality.
World War I played a key role in the shift of coffee trade from foreign to local, as prior to the war, Hamburg and Le Havre ports, and to a lesser extent Antwerp and Amsterdam, dominated the global coffee trade. Europe was willing to pay more for high-quality coffee and Germany was the largest importer.
By the 1920s, the coffee industry was thriving due to the end of the First World War and the rise in international coffee prices. This was coupled with increasing demand in the United States for smooth Colombian and Central American coffees.
As Zircle Coffee, we are proud to bring Marcala's coffee to Taiwan. Pirates and Bad Boys are well-received by our customers, making them great options for their house blends, Americano, and latte.